Library Marketing

~ Easy-to-Use Online Marketing Tool Designed to Help Libraries Create,
Deliver and Measure Promotional Campaigns ~

IPSWICH, Mass. — July 10, 2012 — EBSCO Publishing and the creators of the readers’ advisory service, NoveList® announce the launch of LibraryAware™, a new online marketing program designed to meet the growing needs of libraries to create, deliver and measure promotional messages that extend outreach into communities and bring patrons into libraries.

~ Easy-to-Use Online Tool is Designed to Meet Libraries’ Online and Promotional Needs and Award Will Celebrate Communities that are LibraryAware ~

IPSWICH, Mass. — March 15, 2012 — EBSCO Publishing and the creators of the readers’ advisory service, NoveList® introduce LibraryAware™, a product that will revolutionize the way libraries promote their programs and services. LibraryAware will be available during 2012. In addition, NoveList is also celebrating communities that are “LibraryAware” with the LibraryAware Community Award, co-sponsored by industry trade magazine, Library Journal.